FIRST DROP READY · OFFICIAL LAUNCH COMING SOONGet first access

Korean-inspired · Australian-made

Serious skincare.
Cheeky personality.

CHEEKY is a small-batch skincare brand building a simple routine around considered formulas, comfortable textures and a little less bathroom drama.

Korean-inspired✦Australian-made✦Small-batch first drop✦Serious formula, cheeky personality✦Korean-inspired✦Australian-made✦Small-batch first drop✦Serious formula, cheeky personality✦

What CHEEKY is building

A routine with a point of view.

01

Serious formulas

Thoughtful textures, useful ingredients and no filler story.

02

Fewer steps

A small routine designed to make sense in an actual bathroom.

03

Cheeky personality

Skincare can be smart without talking like a chemistry lecture.

Fewer steps, considered textures and formulas that feel good enough to use every day.

Shop CHEEKY

The routine, building now.

Squeaky Clean is ready. Soft Reset and Soft Landing are warming up in the wings.

Squeaky Clean gentle gel cleanser
Step 01 · Ready now

Squeaky Clean

Gentle gel cleanser · 150 mL

$24.95 AUDView product
Soft Reset postbiotic milk essence conceptComing soon
Step 02 · Coming soon

Soft Reset

Postbiotic milk essence · 125 mL

Next dropJoin the list
Soft Landing lightweight barrier gel-cream conceptComing soon
Step 03 · Coming soon

Soft Landing

Lightweight barrier gel-cream

In developmentGet updates
The three-step CHEEKY skincare routine: Squeaky Clean, Soft Reset and Soft Landing

The CHEEKY routine

Cleanse. Replenish.
Carry on.

Step 01First drop

Squeaky Clean

Massage 1–2 pumps onto damp skin, then rinse well.

Step 02Coming soon

Soft Reset

A 125 mL postbiotic milk essence made to hydrate and support the skin barrier.

Step 03Coming soon

Soft Landing

A lightweight barrier gel-cream planned to seal in hydration without a heavy finish.

Get routine updates ↗

The honest answer

“Gentle” should describe
how your face feels afterwards.

Clean skin. Zero drama.

Our story

Seoul state
of mind.

01Korean-inspired

Built around thoughtful textures, layering and skin-barrier thinking.

02Australian-made

Small-batch formulas made for real routines and real bathrooms.

03Less drama

Serious skincare, made to feel simple, comfortable and a little cheeky.

Good questions

The fine print,
without the tiny font.

01When does CHEEKY launch?+

The first batch has landed and is ready. We’re finishing the launch photography now, so join the list and you’ll hear the launch date before everyone else.

02Who is Squeaky Clean for?+

It was designed for daily morning or evening use, with normal, combination, oily and easily dehydrated skin in mind—especially if traditional gels leave you feeling tight.

03Does it contain added fragrance, and is it vegan-friendly?+

There is no added fragrance or essential oils, and the final Squeaky Clean formula is vegan-friendly.

04Where is it made?+

The formula is made in Australia and inspired by the thoughtful layering and skin-comfort focus of Korean skincare.

05What is coming after the cleanser?+

Soft Reset, a 125 mL postbiotic milk essence, is being developed as the cushioning second step. Soft Landing, a lightweight barrier gel-cream, is planned as step three.

First-drop access

First access.
No queue drama.

Join the list and we’ll send you the launch date before it’s announced publicly—with no inbox carry-on.

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